Quest case study
Panda Express
The story behind the experience
The Zoo sauvage de Saint-Félicien called on our team to transform their queues into memorable and fun moments.
Upon entering the queue leading to the boreal train, visitors are invited to scan a QR code with their smartphone. They are then instantly directed to a railway game world linked to their next adventure.
Participants have 2 minutes to test their agility, guiding their panda character through obstacles while collecting a variety of animal food. The player’s score is displayed at the end of the 2 minutes. The game can then be taken over by another member of the family, or restarted by the same player wishing to improve his or her performance. A fun way to add an interactive touch to the Zoo sauvage de Saint-Félicien experience.
Their business goals:
- Offer a free leisure activity, without the need for manpower;
- Entertain visitors while they wait in line;
- Respect and enhance the zoo theme in the creation of the game.
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